It’s Glowtime:

Apple Event

Role: Art Director

Working closely with a talented team of designers, animators, and a creative director, I contributed to the art direction and design of the animated branding and social content for this event. Together, we developed vibrant concepts that brought the brand to life, creating a range of assets tailored for various social media platforms, including everything from short, engaging clips to in-depth 30-minute videos. The art direction for this was inspired by the new Apple intelligence introduced with the iPhone 16 and new IOS.